Growtalityvs

OpenTable books your tables. Growtality runs your entire guest journey.

OpenTable is a reservations and discovery network. Growtality takes bookings too, then adds online and table ordering, an AI guest assistant and your guest CRM, with no per-cover fee on any booking.

No card required · No setup fees · Cancel anytime

Restaurant dining room with green armchairs, wood-panelled walls and hanging lights

Friday night, as the bookings land

Bookings · Fri0 covers

    OpenTable cover fees tonight

    $0.00

    $1.00 per network cover (Core, Pro)

    Growtality cover fees tonight

    $0.00

    On every booking, however busy you get

    Illustrative night. A month of busy weekends adds up fast.

    Entry price
    $39/movs $149–$499/mo on OpenTable
    Fee per network cover
    $0vs $1.00–$1.50 on OpenTable
    Fee on deposits & prepayments
    1%vs 2% on OpenTable
    Online & table ordering
    Includedvs Not in its plans on OpenTable

    What a year costs

    Busier shouldn't mean pricier.

    Set how many covers book through OpenTable's network each month and compare a year on each plan.

    Growtality Standard costs you$15,120 less a yearthan OpenTable’s cheapest option at these numbers, with online ordering included.

    Cost over 12 months, in USD

    Growtality Standard

    $468

    Growtality Pro (with Grow AI)

    $1,908

    OpenTable Basic

    $19,788

    OpenTable Core

    $15,588

    OpenTable Pro

    $17,988

    Growtality: plan fee, plus 1% of online orders and deposits taken through Growtality (not shown), monthly billing. OpenTable Basic: $149/mo + $1.50 per network cover (+ $0.25 per website cover or $49/mo). OpenTable Core: $299/mo + $1.00 per network cover. OpenTable Pro: $499/mo + $1.00 per network cover. Card processing excluded for both.

    Feature by feature

    The full scorecard

    See Growtality pricing
    GrowtalityOpenTable
    Bookings
    Table reservationsYesDeposits, reminders, floor managementYesTheir core product
    Diner marketplaceNoYou drive bookings from Google, your site and socialsYesLarge diner network for discovery
    Deposits & no-show protectionYesDeposits and automated remindersYesDeposits, with a 2% service fee
    Ordering
    Direct online orderingYesPickup and deliveryNoNot in its plans
    Table / QR orderingYesOrder and pay at the tableNoNot in its plans
    Guests & marketing
    Guest CRM & data ownershipYesYou own every guest recordPartlyGuest profiles; network diners book through OpenTable
    Email marketingYesAutomated email & SMS campaignsPartlyEmail campaigns on Core and Pro
    Branded mobile appYesIncludedNoNot in its plans
    AI
    AI that answers calls & chatsYesGrow AI, built in, takes bookings 24/7 (Pro)PartlyVoice AI through partner vendors, Core and Pro
    Cost & fit
    Monthly priceYesFrom $39/mo + 1% (Pro $159/mo)Partly$149, $299 or $499/mo, plus cover fees
    Per-cover feesYesNone, on any bookingNo$1.50 (Basic) or $1.00 (Core, Pro) per network cover
    Bookings from your own websiteYesNo feePartlyFree on Core and Pro; $0.25 per cover or $49/mo on Basic
    Fee on deposits & prepaymentsYes1%Partly2% service fee, since early 2026
    Built forYesOne café to multi-site groups and enterpriseYesRestaurants of all sizes

    OpenTable details checked 5 October 2026 from OpenTable pricing (restaurantbookingsystem.com, verified Aug 2026) and OpenTable pricing (Eat App, 2026) and OpenTable Voice AI. Spotted something out of date? Tell us.

    The gaps

    Where you’d feel it with OpenTable

    1. 1A fee on every busy nightEvery seated network cover costs $1.00 to $1.50, so the busier you get, the more you pay. And when a regular rebooks through OpenTable, you pay for them again.
    2. 22% on deposits and no-showsSince early 2026, OpenTable has added a 2% service fee to transactions, including deposits, prepaid experiences and no-show charges.
    3. 3Bookings, and nothing afterNo online ordering, no table ordering and no branded app in its plans. The revenue beyond the booking needs other tools.
    4. 4Subscription before you start$149 to $499 a month before a single cover fee. Growtality starts at a fraction of that, with ordering and Grow AI included.

    Fair’s fair

    What OpenTable does well

    • A real diner marketplaceOpenTable brings genuine discovery from a large network of diners. Growtality has no consumer marketplace, so this one is theirs.
    • A name diners trustDiners know the OpenTable brand, which can help a listing convert.
    • Mature table managementYears of refinement in floor plans, waitlists and turn times.
    • Fair on your own bookingsOn Core and Pro, bookings from your own website or phone carry no cover fee; only seated network covers are charged.

    Right tool, right restaurant

    Which one fits you?

    Choose Growtality if

    • You want bookings, ordering, AI and CRM in one place
    • Your bookings come from Google, your website and regulars
    • You want costs that stay flat as you get busier
    • You take orders as well as reservations
    • You want an AI assistant answering calls, built in
    • You want to own your guests and rebook them directly
    Start free trial

    OpenTable may fit if

    • Discovery from a large diner marketplace is your priority
    • You're happy to pay per cover for that reach
    • You only need reservations
    • A listing on a well-known consumer brand matters to you

    FAQ

    Questions restaurant owners ask us

    Straight answers on how Growtality and OpenTable differ.

    Still have questions?

    Talk to us and we’ll walk you through it for your restaurant.

    Growtality vs OpenTable

    Yes. OpenTable charges $1.50 per seated network cover on Basic and $1.00 on Core and Pro, on top of the monthly plan. Growtality has no per-cover fees on any booking.

    Switching from OpenTable?

    Keep more of every order, and every guest.

    Bookings, ordering, Grow AI and your guest CRM in one place. No setup fees, no contract, nothing added to your guests’ bill.