Growtalityvs

Owner.com takes online orders. Growtality runs your entire guest journey.

Bookings, ordering, an AI guest assistant and CRM in one platform, at a fraction of Owner.com's cost, with no fee added to your guests' bill.

No card required · No setup fees · Cancel anytime

Cook in gloves holding a wrapped burger across a food truck counter

The same order, at checkout

CheckoutOwner.com

  • Margherita pizza£12.50
  • Truffle arancini£7.00
  • Tiramisu£5.00
  • Garlic bread£4.50
Subtotal£29.00
Your guest pays£30.45

CheckoutGrowtality

  • Margherita pizza£12.50
  • Truffle arancini£7.00
  • Tiramisu£5.00
  • Garlic bread£4.50
Subtotal£29.00
Your guest pays£29.00
Menu price. That’s it.

Illustrative order. Owner.com’s 5% fee applies to every order on both of its plans.

Entry price
$39/movs $249–$499/mo on Owner.com
Fee added to your guests' orders
Nonevs 5% on Owner.com
Table reservations
Includedvs Not offered on Owner.com
Where it works
6 regionsvs US & Canada on Owner.com

What a year costs

Same restaurant. Very different bill.

Set your monthly online sales and compare a year on each plan, including what Owner.com charges your guests on top.

Growtality Standard costs you$4,080 less a yearthan Owner.com’s cheapest option at these numbers, and your guests pay $7,200 less in fees.

Cost over 12 months, in USDPaid by youPaid by your guests

Growtality Standard

$1,908

Growtality Pro (with Grow AI)

$3,348

Owner.com Flexible

$17,388

Owner.com Flat Rate

$13,188

Growtality: plan fee + 1% of online orders, monthly billing. Owner.com Flexible: $249/mo + 5% per order, plus 5% charged to guests. Owner.com Flat Rate: $499/mo, plus 5% charged to guests. Card processing excluded for both.

Feature by feature

The full scorecard

See Growtality pricing
GrowtalityOwner.com
Bookings
Table reservationsYesDeposits, reminders, floor managementNoNot in their plans
No-show protectionYesDeposits and automated SMS & email remindersNoNo booking system
Ordering
Direct online orderingYesPickup and deliveryYesTheir core product
Table / QR orderingYesOrder and pay at the tableNoNot listed in their plans
Fee charged to your guestsYesNone. Guests pay your menu priceNo5% order support fee on every order
Guests & marketing
Guest CRM & data ownershipYesYou own every guest recordYesYou own your customer data
Loyalty & rewardsYesIncludedYesIncluded
Email & SMS marketingYesAutomated campaignsYesAI-powered campaigns
WebsiteYesCustom website (annual plans)YesAI-optimised website
Branded mobile appYesIncludedYesIncluded
AI
AI that answers calls & chatsYesGrow AI takes bookings 24/7 (Pro)PartlyAI is for marketing and SEO
Cost & fit
Monthly priceYesFrom $39/mo + 1% (Pro $159/mo + 1%)Partly$249/mo + 5%, or $499/mo flat
SetupYesNo setup fees. Self-serve in minutes or done for you in 2 daysYesSetup & migration included, live within a week
ContractYesNo contract, cancel anytimeYesMonth to month, no contract
Where it worksYesUK, Europe, US, Canada, Australia, New ZealandPartlyUS and Canada
Built forYesOne café to multi-site groups and enterprisePartlySingle restaurants; special rates for groups

Owner.com details checked 5 October 2026 from Owner.com pricing and Owner.com blog: best apps for restaurant owners. Spotted something out of date? Tell us.

The gaps

Where you’d feel it with Owner.com

  1. 1No reservation systemOwner.com's plans don't include table bookings, and its own blog sends owners to OpenTable or Resy for them. Take reservations and you're paying for a second tool.
  2. 2A 5% fee on your guestsEvery direct order carries a 5% order support fee at checkout, on both plans. Your prices look higher than they are, on the channel you want guests to choose.
  3. 3AI that markets, but doesn't answerOwner.com's AI writes campaigns and SEO pages. It doesn't pick up the phone, take a booking or reply to a guest at 2am.
  4. 4Premium price$499 a month flat, or $249 plus 5% of every order. Growtality starts at a fraction of that, with bookings and AI included.

Fair’s fair

What Owner.com does well

  • Hands-on setupOwner.com includes setup and migration with a dedicated specialist. Growtality offers done-for-you setup in two business days, or guided self-serve in minutes.
  • You own your guestsBoth platforms give you the customer relationship instead of renting it back to you.
  • Direct over marketplacesBoth cut your reliance on marketplace commission. Growtality just does it for less, and without a fee on your guests.
  • Round-the-clock helpOwner.com offers 24/7 support, chargeback protection and catering orders. Growtality's team is on hand 12 hours a day, 7 days a week.

Right tool, right restaurant

Which one fits you?

Choose Growtality if

  • You take reservations as well as orders
  • You want one platform for bookings, ordering, AI and CRM
  • You want an AI assistant answering calls and chats
  • You'd rather not pass fees on to your guests
  • You run anything from one café to a multi-site group
  • You operate outside the US or across borders
Start free trial

Owner.com may fit if

  • You only need online ordering, with no table bookings
  • You're in the US or Canada
  • A $249–$499 monthly budget works for you
  • Catering orders are a big part of your business

FAQ

Questions restaurant owners ask us

Straight answers on how Growtality and Owner.com differ.

Still have questions?

Talk to us and we’ll walk you through it for your restaurant.

Growtality vs Owner.com

No. Owner.com's plans cover online ordering, website, app and marketing, but not table bookings. Growtality includes reservations with deposits, reminders and floor management on every plan.

Switching from Owner.com?

Keep more of every order, and every guest.

Bookings, ordering, Grow AI and your guest CRM in one place. No setup fees, no contract, nothing added to your guests’ bill.