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Growtality vs Resy

Resy books tables through Amex's diner network. Growtality runs the whole restaurant.

Resy is a polished, flat-rate reservations marketplace — and a strong one if you're a fine-dining name in a major city, because it's really American Express's affluent-cardholder engine. Growtality books tables too, then adds ordering, table ordering, an AI assistant and a CRM you actually own — for any restaurant, anywhere.

14-day free trial · No card required · Plans from £29/mo

5-in-1

booking + ordering + AI

Resy books tables only — no ordering, no AI assistant.

Any venue

café to fine dining, anywhere

Resy is curated, upscale and concentrated in major metros.

£29–119

transparent, all-in

Resy is flat ~$249–399/mo — for reservations alone.

Your guest

you own the relationship

Resy diners arrive through Amex's ecosystem.

FEATURE BY FEATURE

The complete comparison

Resy does reservations well and prices them fairly. Here's where the two are level, and where Growtality covers the rest of the guest journey Resy doesn't touch.

Growtality

Reservations & table management

Yes

Deposits, party-size & special-seating rules

Diner discovery marketplace

No

You drive your own bookings

Direct online ordering

Yes

Build-a-Store, pickup at launch

Table / QR ordering (dine-in)

Yes

On-premise ordering at the table

AI guest assistant (voice + chat)

Yes

Answers calls & messages, takes bookings (Pro+)

Guest CRM & data ownership

You own it

You own every guest record

Prepaid / ticketed experiences

Deposits & experiences

Custom site on Pro and above

Pricing model

Flat + commission on deposits

Planned post-launch

Entry price

£49/mo

Pro £119/mo

Ownership / parent

Independent

Built by ThisRapt

Best fit

Any type, anywhere

Resy

Reservations & table management

Yes

Polished, well-regarded

Diner discovery marketplace

Yes

Curated, upscale, Amex-cardholder driven

Direct online ordering

No

Reservations only

Table / QR ordering (dine-in)

No

Off-premise only — pickup & delivery

AI guest assistant (voice + chat)

No

Opening inventory to third-party AI via API, but no concierge

Guest CRM & data ownership

Basic profiles

Guest relationship sits in Amex’s ecosystem

Prepaid / ticketed experiences

Yes

Strong post-Tock merger — a genuine plus

Pricing model

Flat, no per-cover

Fairer than OpenTable — level here

Entry price

~$249–399/mo

Flat, reservations only

Ownership / parent

American Express

Acquired 2019

Best fit

Upscale dining, major metros

Capability

Reservations & table management

Diner discovery marketplace

Direct online ordering

Table / QR ordering (dine-in)

AI guest assistant (voice + chat)

Guest CRM & data ownership

Prepaid / ticketed experiences

Pricing model

Entry price

Ownership / parent

Best fit

Growtality

Yes

Deposits, party-size & special-seating rules

No

You drive your own bookings

Yes

Build-a-Store, pickup at launch

Yes

On-premise ordering at the table

Yes

Answers calls & messages, takes bookings (Pro+)

You own it

You own every guest record

Deposits & experiences

Custom site on Pro and above

Flat, 1% on online transactions

Planned post-launch

£29/mo

Pro £119/mo

Independent

Built by ThisRapt

Any type, anywhere

Resy

Yes

Polished, well-regarded

Yes

Curated, upscale, Amex-cardholder driven

No

Reservations only

No

Off-premise only — pickup & delivery

No

Opening inventory to third-party AI via API, but no concierge

Basic profiles

Guest relationship sits in Amex's ecosystem

Yes

Strong post-Tock merger — a genuine plus

Flat, no per-cover

Fairer than OpenTable — level here

~$249–399/mo

Flat, reservations only

American Express

Acquired 2019

Upscale dining, major metros

GAPS

Where Resy leaves you exposed

Reservations only. No online ordering, no table ordering, no AI assistant — none of the revenue beyond the booking.

Narrow fit. Curated, upscale and metro-concentrated. A café, pub, pizzeria or restaurant outside its core markets pays the same flat fee for far less marketplace reach.

The diner is Amex's. Resy is a cardholder-acquisition channel — it even reports to restaurants how much Amex spend it drives. The guest relationship and data live in Amex's ecosystem, not yours.

iOS-first network. The consumer app is iOS-only; Android diners book via the website — worth checking in Android-heavy markets

CREDIT

What Resy genuinely does well

The Amex demand engine. A $400 annual Resy dining credit pushes affluent Amex cardholders into bookings, and those diners spend noticeably more. For the right restaurant, that's real, high-value demand.

Flat pricing. No per-cover fees — materially fairer than OpenTable's model, and we'll happily say so.

Curated brand cachet. Being on Resy signals something to upscale diners in trendy metros.

Experiences, post-Tock. The Tock merger adds prepaid and tiered experiences and roughly doubles Resy's venue network.

RIGHT TOOL, RIGHT RESTAURANT

Who each platform is built for

Choose Growtality if

You want the whole guest journey, for any restaurant
  • You're a café, pub, pizzeria, group — not only fine dining

  • You operate outside the major metros, or internationally

  • You take orders as well as reservations

  • You want an AI assistant handling calls and messages

  • You want to own your guests, not route them through a card network

Resy may fit if

You're upscale dining in a major metro
  • You're a fine-dining or trophy venue in a big city

  • Affluent Amex cardholder demand is valuable to you

  • Reservations and experiences are all you need

  • The curated Resy brand matters to your positioning

  • You're comfortable operating inside Amex's ecosystem

Own your guests — for any restaurant, anywhere

Take the bookings, then add ordering, table ordering, AI and a CRM you control — without needing to be the right venue in the right city.

No card required · Standard and Pro · Cancel anytime

Empowering restaurants to grow profitably with direct ordering, AI automation, and intelligent guest management—all in one platform.

Empowering restaurants to grow profitably with direct ordering, AI automation, and intelligent guest management—all in one platform.

Empowering restaurants to grow profitably with direct ordering, AI automation, and intelligent guest management—all in one platform.